After a successful debut, Games Meets Music is back to tackle one of the industry’s biggest challenges: the disconnect between music and gaming. Sync and licensing deals for commercial tracks remain slow and expensive, while in-game music purchases generate almost no revenue compared to cosmetics, skins, and battle passes. At the same time, record labels and gaming platforms lack insight into players’ listening habits while they play. This event brings together thought leaders once again to explore the future of music in games—why it matters, how it can enhance gameplay, and why developers should integrate music earlier in the creative process.